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Google Boost, Better Than an Energy Drink….
<p><span id="internal-source-marker_0.10984963812149251" style="font-size: 12pt; font-family: Times New Roman; color: rgb(0, 0, 0); background-color: transparent; font-weight: normal; font-style: normal; text-decoration: none; vertical-align: baseline;">Combine local ads with a location, and you get <a href="http://www.google.com">Google</a> with a boost. Officially named Boost beta, this nifty tool connects a business category with a location in search results. </span><br><br><span style="font-size: 12pt; font-family: Times New Roman; color: rgb(0, 0, 0); background-color: transparent; font-weight: normal; font-style: normal; text-decoration: none; vertical-align: baseline;">It notates the top ranking local ad for that business category with a Google Places label that corresponds with its location on a map.</span><br><br><span style="font-size: 12pt; font-family: Times New Roman; color: rgb(0, 0, 0); background-color: transparent; font-weight: normal; font-style: normal; text-decoration: none; vertical-align: baseline;">The beauty of the Boost is that local business owners can make their new ads in their <a href="https://www.google.com/accounts/ServiceLogin?service=lbc&passive=1209600&continue=http://www.google.com/local/add/businessCenter?service%3Dlbc%26utm_source%3D/lbc%26utm_medium%3Dvan%26utm_campaign%3Den&followup=http://www.google.com/local/add/businessCenter?service%3Dlbc%26utm_source%3D/lbc%26utm_medium%3Dvan%26utm_campaign%3Den">Google Places</a> account. The service and placement is also managed for them. As soon as they decide what they would like to spend, Google takes over.</span><br><br><span style="font-size: 12pt; font-family: Times New Roman; color: rgb(0, 0, 0); background-color: transparent; font-weight: normal; font-style: normal; text-decoration: none; vertical-align: baseline;">Only available in major cities like San Francisco, Houston and Chicago, Google plans to expand to more cities across the US shortly.</span><br><br><span style="font-size: 12pt; font-family: Times New Roman; color: rgb(0, 0, 0); background-color: transparent; font-weight: normal; font-style: normal; text-decoration: none; vertical-align: baseline;">Although Facebook may have rolled out this type of service first, Google has the breadth, know-how and user base to rise above.</span></p>
<p><span style="font-size: 12pt; font-family: Times New Roman; color: rgb(0, 0, 0); background-color: transparent; font-weight: normal; font-style: normal; text-decoration: none; vertical-align: baseline;">Both are excellent tools for online search engine marketing, but one will have to eventually win.</span><br><br><span style="font-size: 12pt; font-family: Times New Roman; color: rgb(0, 0, 0); background-color: transparent; font-weight: normal; font-style: normal; text-decoration: none; vertical-align: baseline;">You can always sit back and watch what happens, but you might be missing out on expanding your online presence.</span></p>